Having managed to build a website using Joomla, the next challenge will be that of getting people to visit it. You will need to keep it in mind that there are millions upon millions of other websites, competing with your site for visitors. You therefore shouldn’t just expect people to start visiting your new Joomla website automatically. On the contrary, you should be ready to work hard, using certain strategies, in order to get more people to visit your new Joomla website. Some of the specific strategies you can use to get more people to visit your new Joomla website include:
- Optimizing your Joomla website for the search engines: most of the people who are searching for information online typically start by consulting the search engines. For instance, a person who was recently employed by Walmart may try to use the search engine to access the Wm1 login (WalmartOne login) page. He may, for instance, be doing so with the ultimate objective of logging in, and subsequently being able to access his Walmartone schedule. This shows the extent to which people rely on the search engines, while looking for information on the Internet. Therefore if you can get your new Joomla website to appear on the top of search engine results, you stand a chance to improve the website’s traffic. And what you need to do, to get your Joomla website to the top of search engine results is to optimize it for the search engines — which should be easy enough if the website has good content.
- Using social media to draw people into your Joomla website: this is where, for instance, you can get the articles you post on the Joomla website to be shared on Facebook groups and on LinkedIn, while also being retweeted. Meanwhile, you can have the photos you post in the site being shared (with links) on Instagram… All these strategies would serve to get more people to visit the Joomla website.
- Using an advertising program to get people into your Joomla website: if, for instance, you are selling something on the Joomla website, you can enroll for an online advertising program (like, for instance, Google Adwords), and through it get more people to visit the site.
- Getting your Joomla website listed in online directories: there are people who consult the online directories, while looking for information on the Internet. By getting your Joomla website to be listed in the directories, you stand to get some traffic. Furthermore, having your website listed on the directories can substantially improve the site’s rankings in the search engines.